Google Ads

Keyword Wrapper

Turn a raw keyword list into clean, match-type ready keywords for Google Ads

1

paste your keywords

No keywords yet

2

select match types

3

clean up

Remove special characters Change uppercase to lowercase Remove duplicate keywords

output

Nothing wrapped yet

match types explained

Broad match: Shows your ad for searches related to your keyword, including synonyms and related terms. The widest reach and the least control.
Phrase match: Shows your ad for searches that include the meaning of your keyword. Written as "keyword".
Exact match: Shows your ad for searches with the same meaning as your keyword. The tightest control. Written as [keyword].